profile updated Mar 6, 2008, 8:15 PM

You could almost describe Jobing.com as the un-job site. Where the rest of the pack makes the job search the home-page focus, Jobing tucks it off to the side, then seeds the rest of the page with blog entries, video choices, community links and, in Phoenix, the events schedule at Jobing.com arena.

That's right, this young upstart of an employment site has been so successful it can afford to pony up $2.5 million annually for a decade to have its name on the home of the NHL Coyotes.

Under the leadership of CEO Aaron Matos, a former recruiter and HR director, Jobing has gone from a publishing company division with sales barely breaking a million to a private, equity-funded company with revenues in excess (one key source told us well in excess) of $30 million.

It's made the Inc.com list of fastest-growing private companies three years in a row. The company has been on a buying spree the last three years, acquiring Rhinomite, LocalCareers Network, and CanJobs.com, among others. Most recently it bought WorkMetro in January 2008, extending Jobing's reach in the South and the Northeast. Its traffic ranks it among the top 25 career sites in the U.S.

Jobing's mission statement declares it connects "local companies with local people." Thus, there is no network-wide searching; jobseekers have to declare their ZIP code. If no Jobing site serves their area, they get a menu of locales to pick from. This emphasis on localness appeals to smaller employers who don't want to pay for a national reach. It also puts Jobing directly in competition with the local newspapers, which claim "localness" as a differentiator.

"Our goal is to replace the newspaper," Matos says in the company's Inc.com profile.

Besides its focus on local jobs, Jobing.com invests heavily into developing locally focused community content. Its sites have blogs written by local recruiting professionals and hiring managers and Jobing promotes the use of video better than any other jobs site in the U.S. The company maintains its own video production facilities in Phoenix and offers employer branding videos free as part of a subscription package.

The WorkMetro relationships with local cable operators and TV stations will help Jobing expand the reach of the videos, which now mostly appear only on the job site itself.

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Products & Services

  • Job Postings

    You can post jobs, of course, but Jobing includes optional pre-screening questions, an ATS and a feature that sends candidates directly to an employer's career site if they have one. Employers also get a company profile.Single posting is $299; multi-post and subscriptions available.
  • Resume Search

    Local resumes searchable in all the usual ways, plus by Zip code.
  • Employment Videos

    Jobing handles everything to develop both employer branding and job-specific videos at a price reasonable enough that junkyards, convalescent hospitals and veterinary clinics have all bought. In some markets, Jobing has deals with local TV stations or cable operators to air the videos at an additional, but still modest, cost.
  • Job Fairs

    This has grown into a major business for Jobing, which claims its May 2007 job fair in Phoenix was the nation's largest.

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Company Details

Facts and figures about Jobing.com, LLC

Year founded
1999
Number of employees
250-499
Annual revenue
$23 million (2006)

People

Key employees at Jobing.com, LLC

  • Aaron Matos
    Chief Executive Officer
  • Brian Mohr
    Senior Vice President of Operations
  • Brian Eastwood
    Vice President of Advertising & Communications
  • Peter Difilippantonio
    Vice President of Client Services
  • Rebecca Brookson
    Vice President of Community Experience
  • Nicole Spracale
    Vice President of Talent Development
  • Gregg Bookspan
    Vice President of Information Technology