Candidate-matching site itzbig has launched Get Yourself Fired.com. The move is an attempt to generate a viral marketing campaign around the idea of, you guessed it, getting yourself fired. view article »

iCIMS said today it will triple its sales staff and  beef up its marketing effort budget as the company launches an international expansion. view article »

Monster appointed Ted Gilvar to the position of Executive Vice President and Chief Global Marketing Officer. In his new role, Gilvar will oversee all aspects of Monster’s global marketing strategy and handle the Company’s multifaceted advertising and branding initiatives. view article »

JWT INSIDE, one of the world’s leading recruitment marketing and internal communications companies, is bringing Web 2.0 solutions to hospitals and health care systems. In order to engage the employees of a large health care system that is geographically spread out, JWT INSIDE incorporated PURL technology in their recent internal communications campaign.

PURL stands for Personalized URL, a web address that incorporates the recipient’s name. For example: www.johnsmith.ourcompanysite.com. This technology provides relevant content in response to preferences and engages responders in more meaningful dialogue.

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Don't let the economy put the brakes on your marketing efforts, says HRmarketer. "History has shown that businesses that continue to market their products and services during an economic downturn emerge ahead of their competition when things turn around."

To help HR suppliers continue their most critical marketing campaigns, while being sensitive and flexible to their budget constraints in these tough times, HRmarketer is offering new and existing clients flexible payment terms as a solution to the credit and cash crunch. 

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Monster will become the official career services sponsor of the NFL and will return to the Super Bowl commerical lineup after an absence of four years.

Its part of a marketing deal Monster struck with the NFL that will give it sponsorship of the NFL Draft, NFL Kickoff, NFL Playoffs, Super Bowl and NFL Pro Bowl.

Monster and the NFL will also jointly create a customized, year-long promotion that will be introduced during the Super Bowl on February 1, 2009.

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CareerBuilder is rebranding Jobbguiden.se, its 2007 Swedish acquisition. The site will now carry the CareerBuilder name. Jobguiden was acquired in March 2007. CareerBuilder bought the Netherlands's JobbingMall.nl at the same time. It has already rebranded that job board which is now careerbuilder.nl. view article »